Published

Knowledge on Demand — Opportunities to Engage via IMTS spark

The COVID-19 pandemic changed everything, but it didn’t stop manufacturing technology. There are new products, processes, and solutions being released every day. Find the one you need — or share the one you have — all on IMTS spark. Here’s a brief testimonial from Dave Barned, Global VP and North American General Manager for Master Fluid Solutions.

Share

 
 
IMTS spark

You can get any movie you can imagine in moments. You can get pizza in 10 minutes. You can get trash bags or new shoes delivered in mere hours (still creepy, Amazon). So why wait for the knowledge you need to do business now?

While we can all agree that there is no substitute for IMTS in person — in Chicago, in September — there are real opportunities to engage with peers, prospects, and new technology right now. Enter IMTS spark, running through March 2021.

“IMTS spark has given me the opportunity to connect with other industry players. I’ve also taken advantage of some educational sessions that have really broadened my horizons,” explained Dave Barned, Global VP and North American General Manager for Master Fluid Solutions. “I’ve seen things that I likely wouldn’t have had time to see during a couple of days at the traditional IMTS event. The lack of time constraints is a clear advantage.”

Since he can no longer meet with people in person because of the pandemic, Dave has attended virtual happy hours through IMTS spark to stay connected. He’s also made the decision to squeeze a few learning opportunities into his very busy days. “Using spark, you can take just a half hour to attend an event or watch a session, instead of committing a full day to travel,” he noted.

From marketing and selling to additive manufacturing and hybrid machines, Dave has found quite a few engaging sessions. “I’ve found several areas of interest, and the sessions were all informative and helpful,” he said. Dave also tuned in for the economic and industry updates.

The COVID-19 pandemic changed everything, but it didn’t stop manufacturing technology. There are new products, processes, and solutions being released every day. Find the one you need — or share the one you have — all on IMTS spark.

Need more information?
Phone: 703-827-5215
Email: info@imts.com

RELATED CONTENT

  • Measuring Customer Loyalty Regarding Brand and Insistence

    An approach that seems to help understand customer behavior regarding brand loyalty and insistence is the work done by experts who look at customer brand involvement as a combination of involvement and emotional content. An understanding of customer behavior finds that insistence for brands will vary based on either the brand's personality or the brand's reflection of the buyer's personality. There is an important distinction between identification with a brand and a belief that the brand identifies with you.

  • Improve Your Facebook Group Engagement

    In this article, you’ll discover how to use three new Facebook Group features to engage your target audience and promote meaningful conversations.

  • In B2B Market Research, It’s About Quality, Not Quantity

    Online market research tools offer a cost-effective way to gain insight into smaller B2B customer bases. In Part 1 of this 3-part blog, we covered the strategic underpinnings of market research for SMBs; the what and why. In part #2, we get down to the hows. Specifically, online survey best practices. Simple, well-defined questions can be deployed on a DIY basis. If more complex, a hybrid of DIY and professional assistance might be in order.

Gardner Business Media - Strategic Business Solutions