Mexican Media Brands
Search Visibility: Get Your Content Noticed Online with This One Tactic
Discover how to generate more leads by including researched, relevant keywords in your content to attract interested prospects who are looking for you online.
Share
Research shows that almost 90% of people start their buying process with an online search. With this in mind, keywords are an important content strategy to attract the attention of your prospects via online searches. However, identifying and understanding keywords can be daunting if you're not an SEO expert. In this article, the concept of keywords is simplified, and you'll learn a process for figuring out the right keywords in only 10 to 15 minutes. Read more
RELATED CONTENT
-
Why Manufacturers Should Pay Attention to Web Accessibility
Accessibility doesn’t need to be thought of as a compromise that somehow reduces the aesthetic of your website. All you need to do is ensure that your design ideas are informed by accessibility standards, and you will end up with an attractive and modern website that works for the largest possible number of users.
-
Your Media Representative – Feel the Love
Thank goodness I was taught to have a different attitude about space reps at my very first agency job out of college. Here are just some of the many things I’ve learned – and am still learning – from media representatives during my career in manufacturing marketing communications.
-
High Quality Website Images Build Trust and Authority in Your Company and Brand
Your website does more than sell your products, services and your business — it also sells people on the reasons why they should do business with you. In a new video released by Google in January 2020, John Mueller explained how image search rankings work. The first tip was to provide high quality images. But, what is meant by “high quality?” And, why did Mueller put this tip first versus how to get “found” in image search?