EMAIL

Email Solutions that Engage and Incite Action

Build Brand and Drive Demand with Direct Email and Email Newsletter Advertisements

Email is more valuable, but more challenging than ever before.

That’s why we invest in the latest tools, technologies and strategies to ensure your marketing message is reaching the inbox of a qualified, active, engaged audience of industrial influencers. Just like our magazines and websites, our philosophy is to deliver the best content to the best audience in order to deliver the best return for your marketing investment.

Email Solutions

E-Newsletter Advertising

Image, video and text advertising placements appearing on our media brand e-newsletters.

Specs & Info

Eprints

Demographically targeted direct email campaigns delivered to opt-in email subscribers.

Digital Magazine Sponsorships

In addition to adding value to your magazine investment by distributing interactive, digital magazines, we offer digital magazine sponsorships to increase impact and visibility

Additional Email Services

Email Sponsorships

Integrated Marketing Services

Direct Traffic Programs

Custom Email Marketing Programs

Email and the Industrial Marketing Mix

Best Practices for Email Marketing

Deliver Value

Nearly 70% of industrial professionals scan email subject lines for something intriguing, whether advertising in an email newsletter, sponsored email or direct email, focus on displaying and delivering compelling, solutions-based subject lines and leads

Focus on Content

Industrial professionals are more likely to click on videos, solutions-focused case studies and new product technology in email. Make sure those are parts of your email marketing strategy.

Be Consistent

The value and the content you display and deliver via email and email newsletter should appear consistently and regularly to your current and prospective customer audience.