How to Drive Sales by Advertising in Magazines
Lost in the hype about social media buys and online presence is the fact that magazine advertising still works. The Advertising Research Foundation recently found that magazines produce the highest return on ad spend of any visual medium. What’s the best way to make sure your magazine ad campaign fulfills its potential? Start by applying these concepts.
Lost in the hype about social media buys and online presence is the fact that magazine advertising still works. The Advertising Research Foundation recently found that magazines produce the highest return on ad spend of any visual medium. What’s the best way to make sure your magazine ad campaign fulfills its potential? Start by applying these concepts. Read more
RELATED CONTENT
-
Marketing Messages That Cut Through The Noise
We’ve talked about customer journeys, emotional intelligence, and finding and retaining customers. You’ve tuned up your marketing messages. Now it’s time to decide where to place them, so customers tune in. In a world with endless channels of information, how do you become a source of knowledge — not noise? One step at a time.
-
Media Solutions to Provide Direct Reach to Markets Served
As Account Manager in Sales serving the industrial audience with the latest informational content regarding the ever changing trends, Maalik Bomar plans to continue forward providing the best customer service to those client professionals seeking a direct reach to their markets served.
-
Increase in Technology Also Increases Communications
The speed of technology is causing ripple effects in the global manufacturing community from production all the way to market. Technology is advancing forward exponentially. As a Group Publisher, it is my duty to push the manufacturing audience with information and knowledge that will support them in their quest to be the best manufacturers they can be, using the latest delivery tools.