Video’s Next Revolution in Content Marketing
Video’s next revolution will likely center on personalization. Read on for a brief tutorial, along with tips, examples and ideas on how to put these advantages to work in your content campaigns.
#videomarketing
As media evolves from a mass to micro focus, so too have the audience’s expectations of personal relevance and value. Brands increasingly realize one-size-fits-all video content is no longer enough to gain attention, let alone compel people to act on what they’re watching. That’s why video’s next revolution will likely center on personalization. Here’s a brief tutorial, along with tips, examples, and ideas on how to put these advantages to work in your content campaigns. Read more
RELATED CONTENT
-
Finding Opportunities in the Chaos
2020 has been a disruptive year, but one that will likely contribute to greater 3D printing adoption and more sustainable manufacturing. Stephanie Hendrixson, Senior Editor for Additive Manufacturing and Co-Host of The Cool Parts Show, writes about accelerating trends in AM and staying flexible in the face of a pandemic.
-
3 Major Trends in Manufacturing (And They All Begin with “A”)
Peter Zelinski, Editor-in-Chief of Additive Manufacturing and Modern Machine Shop, sees 3 big, major, long-term trends that continue to reshape manufacturing.
-
Getting Comfortable Outside of my Comfort Zone
Digital Assistant Editor Nate Fields describes his path toward working in the manufacturing industry.