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Dyson Taps Ex-Infiniti President to Head EV Operations
Home appliance maker Dyson Ltd. has hired Roland Krueger, the former president of Nissan Motor Co.’s Infiniti luxury brand, to run its fledgling electric-car program.
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Home appliance maker Dyson Ltd. has hired Roland Krueger, the former president of Nissan Motor Co.’s Infiniti luxury brand, to run its fledgling electric-car program.
Before joining Infiniti, Krueger held several executive positions at BMW AG, including president of operations in Japan and head of the BMW brand in Germany. His early assignments in the industry were as an interior designer at Mitsubishi Motors and Daimler’s Smart city car unit.
Kruger, 53, will begin his new assignment in April. He will be based at Dyson’s new headquarters in Singapore, where the company aims to produce its EVs. The first of three models, a low-volume “halo” car, is due in 2021. Dyson currently is based in the U.K.
Dyson has been staffing its EV program with senior executives from carmakers with operations in Britain. They include Aston Martin engineering director Ian Minards, Jaguar Land Rover marketing and planning chief Andy Gawthorpe and Daimler Formula One racing electronics leader John Stamford.
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