Tips to Increase Your Email Open Rates – Based on Data
Improving email open rates is an on-going exercise. Use benchmark data and best practices to leverage what’s working so more eyes see your message. New data is available from the 2019 Campaign Monitor Ultimate Email Marketing Benchmarks report. Let’s explore the data.
RELATED CONTENT
-
Email Isn’t Going Anywhere. But Gosh, It Needs to Change.
Email isn’t going anywhere. There are other communication channels trying to get in the game, but email is still very strong, and we have to get smarter about how we’re using it. The days of list buying, and spamming customers has to change. Just because others are still leaning on the old school methods of finding an address and spamming you doesn’t mean you have to. Get ahead of the changes before it’s too late. Here are a couple ingredients for that secret sauce to step up your email game.
-
Analyze 6 Elements to Land Better Conversion Rates
It’s impossible to predict what is going to work best on an email, landing page, or website. Thus, the need for A/B testing.” This presentation covers each of six areas in detail to test in every email and landing page.
-
Email Marketing Best Practices That Too Many People Ignore
Email marketing is a powerful tool, but it’s not a magic bullet. You still need to put in the hard work to see results. Implement these email marketing best practices and watch your business grow to the next level.