Published

Use Concise Email Design to Improve Campaign Results

To improve the effectiveness of your emails it is important to not overwhelm users with choice and to not include any content with duplicate links. This concise approach to email design will not only improve the results of your campaigns but also reduce the time it takes to create them.

Share

To improve the effectiveness of your emails it is important to not overwhelm users with choice and to not include any content with duplicate links. This concise approach to email design will not only improve the results of your campaigns but also reduce the time it takes to create them. Read

RELATED CONTENT

  • Email Isn’t Going Anywhere. But Gosh, It Needs to Change.

    Email isn’t going anywhere. There are other communication channels trying to get in the game, but email is still very strong, and we have to get smarter about how we’re using it. The days of list buying, and spamming customers has to change. Just because others are still leaning on the old school methods of finding an address and spamming you doesn’t mean you have to. Get ahead of the changes before it’s too late. Here are a couple ingredients for that secret sauce to step up your email game.

  • Technology Trends Every B2B Marketer Should Be Aware Of

    This article covers five technology trends that you should be aware of in 2022. Getting hold of any or all of these would mean staying relevant and on top of the growing competition.

  • Tips to Increase Your Email Open Rates – Based on Data

    Improving email open rates is an on-going exercise. Use benchmark data and best practices to leverage what’s working so more eyes see your message. New data is available from the 2019 Campaign Monitor Ultimate Email Marketing Benchmarks report. Let’s explore the data.

Gardner Business Media - Strategic Business Solutions