Published

How to Create the Perfect Headline for Clicks and Shares

Since most people at first only see the headline and at most a picture, most of the time it is the headline that decides if people are going to click or engage.
#copywriting

Share

Stock Photo

One headline can make or break your marketing success. Often it is not the content itself that decides whether your piece of content is going to give you the success you are looking for. Since most people at first only see the headline and at most a picture, most of the time it is the headline that decides if people are going to click or engage. Read more

RELATED CONTENT

  • Getting Comfortable Outside of my Comfort Zone

    Digital Assistant Editor Nate Fields describes his path toward working in the manufacturing industry.

  • Psychological Tactics to Write Attention-Grabbing Headlines

    A headline can be as important as the content itself. A study found that 59 percent of articles shared on social media weren’t even clicked on by the user. Headlines are a critical component in your online marketing efforts, and readers use headlines to make a snap judgment about your content. When you improve content headlines in your online business, the needle will move. Here are four techniques that will make your next headline more persuasive.

  • Write Smarter/Faster With Tips From Top Content Creator Posts

    Content creators recognize the struggle to find the right word, craft the right phrase, or just get the darn thing done. This post is loaded with helpful reminders and ideas from the most popular articles on the Content Marketing Institute blog in this category (plus links to many more).

Gardner Business Media - Strategic Business Solutions