School’s in Session: Social Media Lessons for Brands
Social media is used by every company and should be used by every executive out there if she or he wants to stay relevant, find an audience or communicate with existing customers. Not knowing how to effectively use social media can be detrimental – not just for your business, but also for your brand.
#brandbuilding #workforcedevelopment
Social media is used by every company and should be used by every executive out there if she or he wants to stay relevant, find an audience or communicate with existing customers. Not knowing how to effectively use social media can be detrimental – not just for your business, but also for your brand. Read more
RELATED CONTENT
-
26 Relevant Print Marketing Statistics: 2022 Ad Spending & Impact
Print marketing is not dead. Its impact on consumer brand recall and purchase decision is worth considering, especially if you want to implement an integrated, multi-channel approach to your marketing strategy. This article on marketing trends and predictions can provide more insights on strategies you can use for your business or marketing clients.
-
Brand Loyalty Is a Key to B2B Success
Spoiler Alert: Brand loyalty isn’t much different from Mom at the grocery store . . . and getting closer by the day. Brand loyalty is the backbone of B2B marketing and a key to B2B success. Here are thoughts on the value of B2B brand loyalty and how to build it today.
-
Marketing Mistakes Could Be Fatal to Manufacturing Companies
Although the economic fallout of the COVID-19 pandemic is hitting service and travel industries the hardest, B2B manufacturers and industrial companies are not immune. And just as human patients with underlying issues are more susceptible to the pandemic, so are B2B companies with underlying financial, organizational and marketing issues. It’s time to acknowledge the marketing issues you have and get in front of them. Turn underlying B2B marketing problems into bonafide marketing differentiators. Here are four underlying marketing issues that could prove catastrophic to B2B manufacturers.