Published

This Is How AI Content Marketing Will Shake Up 2022

Content marketing is at the heart of customer engagement, and, while these next-gen writing tools can’t do the job on their own (there is still a salient role for a capable content writer), they are a savvy method of giving your outreach efforts the Midas touch.
#copywriting

Share

Stock Photo

With the embers of the outgoing year fizzling out, businesses are ready to take 2022 by storm. The need to seek out alternatives to standard-issue messaging — to stay relevant — is not an option, but a lifeline. Content has gone beyond being simply information on a blog or social media platform to a critical factor in establishing or changing the narrative of business. Good content is simply your best bet to break the ice of a market and reach out to a target audience. Read more

RELATED CONTENT

  • Online Writing: 25 To-Dos and Not To-Dos

    SEO is essential to writing, which presents a frustrating situation for modern writers who are not trained in SEO. Not just blog or article writers, but also PR, ad, social media, and product writers. The following list is a hybrid of thoughts that are what is most important from both a creative and SEO perspective to improve the quality of your online writing for today’s world. The tips include thoughts on craft, on-page SEO, physical and mental training/practices, and managing time, among others.

  • Why You Should Doubt Headline Best Practices Advice (Except This)

    The headline isn’t six words long. And, according to advice on the internet, that’s the optimal headline length. You might have spotted a clue that signals how suspect that advice is. The very headline that promises to reveal the optimal word count comes in at double that “ideal” length.

  • Insightful Writing Involves Meaningful Relationships

    Lori Beckman, Senior Editor, Production Machining, says writing is more enjoyable when surrounded by good people who share a common goal and feels fortunate to have created strong connections and friendships while doing her job.

Gardner Business Media - Strategic Business Solutions