Mexican Media Brands
CONTENT MARKETING
Five Tools to Improve Your Webinar Audience Engagement
Learn how to boost engagement in your webinars to keep your audience tuned in and connected to your message. Abby Hull, director of digital products, reviews five tools you can use today in your broadcasts.
How to Use ChatGPT in B2B Content Marketing
ChatGPT is an AI-powered tool that can allow marketers to produce high-quality content in a fraction of the time it would take manually. Here are some opinions and tips on how to use ChatGPT from an experienced writers’ team.
#copywriting
Neuroscience and Marketing: How to Hack the Buyer’s Brain
Neuroscience is the scientific study of exactly what happens in our brains when we process information, feel emotions, and make decisions. By following the model provided in this article and offering the appropriate content for each stage, your audience will already have positive associative recall with your brand.
#brandbuilding
Blog Post Templates to Help You Create Remarkable Content
By using blog templates and implementing blog posting essentials, you can improve your lead conversion rates.
15 Unconventional and Inspired Approaches to Marketing
Members of the Expert Panel of the Forbes Communications Council share unconventional and inspired approaches to marketing.
SEO for Digital Content Marketing: How to Optimize for Search
SEO success in 2023 will require you to stay on top of your performance metrics and make frequent adjustments. Whether Google targets a small segment of one industry or plays with SERPs like a puppeteer, you can take helpful steps for better results overall.
Lessons from Wonder Woman About Creating Better Blog Content
Create better blog content so that your business can maximize content marketing and SEO, increase targeted prospects and improve lead generation.
Cheat Sheets Every Successful Digital Marketer Needs
A digital marketer today needs to know and do everything from content strategy to writing and editing, SEO, social media marketing, PAID, analytics and more. Think you’ve finally mastered a channel and all the rules change. How do you stay on top of it all?
Key Initiatives for an Effective Content Strategy
Spending the time and resources to set goals and decide what you want to publish can help you better meet your customers’ needs and reach your business goals or KPIs.
Content Propels Manufacturers’ Marketing Success
One key finding from new research by the Content Marketing Institute: Content marketing is growing more important to marketers who work in manufacturing. Marketers’ top challenge: How to align content to your buyer’s journey.
Infographic Design Trends for 2023
Looking for ways to make your visuals stand out in 2023? The team from Venngage has put together a new overview of key visual trends in infographics, and how you could look to present your data in the new year.
#design
What Makes a Good Marketing Message?
Marketers need a message that’s easy to deliver in any medium — digital, physical, in person, or hybrid. With a real Message Map, your message becomes much easier to deliver and absorb.
Content Marketing Strategy for B2B
How do you develop your content strategy like a media company? Develop a media mindset.